August 25th, 2014

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"New Business Models for the Publishing Market"

On August 25th, the Frankfurt Book Fair will organize a workshop in cooperation with the University of the Book (UNIL) as part of its activities during the Biennial of the Book in São Paulo. “New Business Models for the Publishing Market” will be the topic addressed by Mr. Colin Lovrinovic, International Sales and e-Publishing Manager, from the German publishing house Bastei Lübbe, and Mr. Marcus Vinicius B. Alves, publishing consultant.
Register today!

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Germany at the São Paulo Biennial of the Book
Anhembi, 22nd to 31st August, 2014
About 30 publishing houses, institutions, distributors, magazines and companies from different segments of the publishing industry will take part in the German Pavilion at the São Paulo Biennial of the Book. More than 300 books from a wide range of topics and genres will be exhibited. The big changes and challenges of new technologies in the book industry will be addressed by professionals of the Bastei Luebbe Publishing House and Bookwire.
The Finken publishing house will present educational materials, by its Brazilian representative Jorge Barbossa.
On Friday 22.08, 15:00, Cristiana Negrão will present the books “Tour de Livros Infantis” and the List of Rights of the Frankfurt Book Fair, which currently has 64 titles of 15 german publishers.
On Monday 25.08, 16:00, you will be able to talk with Marcelo Gioia, Brazilian representative of Bookwire. Mr. Gioia will present the Bookwire project and its online e-book platform.
For the first time, the Frankfurt Book Fair will represent the Copyright Clearance Center in terms of author copyright divulgation and communication.
The professional events will be completed with a cultural program organized by the Goethe Institut Sao Paulo, working in collaboration with the Frankfurt Book Fair.


Content in Action
Experience the future of interactive learning

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The world of knowledge is changing. Reading is still the key to getting a good education, but books are no longer the number one medium for acquiring knowledge. New technologies, innovative and entertaining approaches to learning, gamification, online platforms, apps, interactive learning tools and enhanced books are all shaking up traditional roles and reshaping the learning experience in schools, universities, at home and during leisure time. But the need for top-quality content is just as strong as ever.

This poses both challenges and opportunities for all those who play a role in the educational ecosystem. CONTEC Brasil will bring together all these players – educational and specialist publishers, children’s and YA publishers, university presses, educators, technology providers, librarians and more – to explore the latest trends and developments in interactive learning.

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CONTEC BRAZIL is a conference focused on education & children’s media content and technology.

In 2012, the Frankfurt Book Fair presented CONTEC Brazil in Sao Paulo. CONTEC BRAZIL was a conference on literacy, education, and children’s media content and technology. The success of the event showed that the topics were appropriately chosen for the current situation of children’s media. According to Juergen Boos, president of the Frankfurt Book Fair, “in this conference we brought together teachers and editors, and we provided a basis for the exchange of experiences and necessities”.

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At CONTEC, educators, managers in the educational field, experts in technology and education, editors and cross-media professionals can participate in an international program that combines visionary insights and practical experiences.

CONTEC BRAZIL encourages discussions such as the incorporation of new technologies in schools, training for teachers or digital media professionals, and social networks in literacy. Lectures and discussion panels explore the growing influence of digital books in the traditional editorial production, the challenges in cross-media production and the power of social media.